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media relations
Person with camera records two people talking in an apple orchard
Dur­ing my near­ly 14-year career as a jour­nal­ist, I received my fair share of pitch­es from pub­lic rela­tions agen­cies that high­light­ed the good aspects of a com­pa­ny, prod­uct or orga­ni­za­tion. Some were help­ful. I craft­ed numer­ous sto­ries sparked by an idea from a pitch or report­ed time­ly news from infor­ma­tion gath­ered from these pro­fes­sion­als; how­ev­er,...
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Reporters gather at award presentation
How many times have you watched or read a news sto­ry and laughed, teared up or were inspired to act or learn more? Chances are, that sto­ry fea­tured a per­son you con­nect­ed with. Or, in my case, some­times, a dog. When we start work­ing with a client, and through­out our part­ner­ship, we try to look for...
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People sit on couch during newscast
When each day is con­stant­ly full of break­ing news, and cir­cum­stances around the world – both big and small – seem to always be in flux, how do you max­i­mize your media rela­tions efforts and cut through the noise? We’ve put togeth­er four ele­ments from our strate­gic approach that help us con­nect with jour­nal­ists, share...
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One headshot of a man and two headshots of women
As we mark one year since the start of the pan­dem­ic – and a very event­ful news year – we want­ed to take time to reflect on what has changed and what has remained the same when it comes to jour­nal­ism and media rela­tions. We reached out to some friends in the media – WCCO-TV...
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Princess Kay being interviewed on camera
Now that the 2018 Min­neso­ta State Fair is behind us, and we’ve rest­ed our feet and caught up on some sleep, we took time to reflect on 12 days filled with ban­ner media cov­er­age for our clients at the big event – Mid­west Dairy and Min­neso­ta Wine Country. Our team worked with media from every cor­ner...
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A can of dog brew is placed between a dog's front paws
From Dog Brews to Flowers to Digital Consultancy – Who’s New in Q2
June 28, 2022
A group of employees stand in front of a new warehouse buidling
People Want to Hear from People: A Strategy to Build Trust
June 25, 2022
Two women sit at a desk talking
Q&A With Bellmont Partners New Account Strategist, Angela Seutter
June 22, 2022
A group of people pose for a selfie on a sidewalk
Live Your Healthy Lyfe: Connecting North Minneapolis Residents with Health Resources
June 21, 2022
neon sign that says "and breathe" placed in greenery
Mental Health in the Workplace – Supporting Yourself and Your Colleagues
May 19, 2022
Graphic with coffee cup and woman's headshot
What’s Brewing? with Jaime Taets, CEO of The Keystone Group
May 17, 2022

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