Ear­li­er this spring, I had the oppor­tu­ni­ty to attend my first Nation­al Agri-Mar­ket­ing Con­fer­ence. This annu­al event, host­ed by the Nation­al Agri-Mar­ket­ing Asso­ci­a­tion (NAMA), spans mul­ti­ple days and brought togeth­er sev­er­al hun­dred atten­dees from across the nation to con­nect, learn and inspire. And it did just that. With pages of notes and a stack of...Read More

Inclu­sion and rep­re­sen­ta­tion in com­mu­ni­ca­tions and mar­ket­ing isn’t just one ini­tia­tive or cam­paign – it’s some­thing that must be woven into every­thing we do and backed up with actions. Not only is this the right thing to do, it’s also a wise busi­ness deci­sion in a con­sumer world that keeps get­ting more and more diverse,...Read More

While the plan­ner in me loves a thought­ful­ly craft­ed earned media cam­paign, with orga­nized plan­ning and plen­ty of time to pre­pare, in real­i­ty, we don’t always have the lux­u­ry of time to dili­gent­ly get all our ducks in a row. Some­times, to max­i­mize an oppor­tu­ni­ty, all this strate­giz­ing needs to be con­densed into a short...Read More

At Bell­mont Part­ners, we know and val­ue the impor­tance of work­ing togeth­er as a team, and in using our tal­ents to give back to the com­mu­ni­ty – and we love it when our clients do the same! Cel­e­brat­ing its 10th anniver­sary ear­li­er this year, Radis­son Blu Mall of Amer­i­ca may be best known for its loca­tion...Read More

With many com­mu­ni­ca­tions and mar­ket­ing teams con­tin­u­al­ly work­ing to keep mul­ti­ple plates spin­ning at the same time, why are award pro­grams worth the time and effort? On the heels of recent award wins for our team and clients, we want­ed to share our thoughts about this question. Rec­og­nize employees We know peo­ple are our best assets at...Read More

One thing that brings us joy is the amaz­ing mix of clients we get to work with each day. From long-stand­ing part­ner­ships to rela­tion­ships that are just begin­ning, the vari­ety of indus­tries, projects and clients with whom we have the priv­i­lege to work keeps things fresh while also pro­vid­ing the oppor­tu­ni­ty to con­tin­ue strength­en­ing our...Read More

While it wasn’t a sur­prise to those of us at Bell­mont Part­ners who know him well, we are thrilled own­er and pres­i­dent Bri­an Bell­mont has been named a Twin Cities Busi­ness 2022 Notable Leader in Mar­ket­ing. This hon­or cel­e­brates busi­ness lead­ers who have nav­i­gat­ed the pan­dem­ic, labor and sup­ply chal­lenges, infla­tion, a social jus­tice move­ment...Read More

In a time when dis­trust is the default, and con­sumers’ BS meters are astute, how can your com­pa­ny build trust? Peo­ple. With lim­it­ed per­son­al inter­ac­tions the past two years, tap­ping into that crav­ing for human con­nec­tion is a way to authen­ti­cal­ly tell your sto­ries while build­ing trust with your con­sumers. And, who bet­ter to speak...Read More

As Bell­mont Part­ners con­tin­ues to grow, our team mem­bers are as well, and we’re hap­py to announce that Julie Goulette has been pro­mot­ed to Assis­tant Account Exec­u­tive. Julie joined the Bell­mont Part­ners team in 2019, and she’s been a big con­trib­u­tor ever since. In the wake of the pan­dem­ic, her focus on agency oper­a­tions and...Read More

Our Bell­mont Part­ners team will be the first to say that cre­at­ing a roadmap with clear strat­e­gy and thought­ful devel­op­ment is a cru­cial part of hav­ing a suc­cess­ful com­mu­ni­ca­tions plan. And we also will affirm the need for flex­i­bil­i­ty to adapt and take advan­tage of unique, unfore­seen oppor­tu­ni­ties. Whether that means jump­ing to respond to...Read More