Five people pose standing. The man in the middle holds a trophy

Bellmont Partners Takes Home MN PRSA Classics Win

We are proud to share that Bell­mont Part­ners took home a win at the Min­neso­ta PRSA Clas­sics Awards last night in the Inte­grat­ed Pro­grams cat­e­go­ry for our work with long­time client Sec­ond Har­vest Heart­land for “Pitch In for the Kitchen,” a cam­paign for Min­neso­ta Cen­tral Kitchen.

Min­neso­ta Cen­tral Kitchen was quick­ly formed in the ear­ly months of the pan­dem­ic to re-employ fur­loughed food ser­vice work­ers and get urgent­ly need­ed meals to a grow­ing com­mu­ni­ty of peo­ple fac­ing hunger. In March 2021, to com­mem­o­rate MCK’s one-year anniver­sary, the orga­ni­za­tion tapped Bell­mont Part­ners to devel­op an inte­grat­ed com­mu­ni­ca­tions campaign–including mes­sag­ing, brand­ing, design, col­lat­er­al, cam­paign guide with rec­om­mend­ed social media con­tent, con­sult­ing on event strat­e­gy, media rela­tions and influ­encer out­reach. “Pitch In for the Kitchen” was designed to raise aware­ness and much-need­ed funds so this crit­i­cal pro­gram would not only sur­vive to reach its sec­ond anniver­sary, but also thrive as a per­ma­nent part of Minnesota’s hunger-relief efforts.

The cam­paign raised $750,360 from 642 donors and match­ing funds, exceed­ing the orig­i­nal goal by 80%. This increased fund­ing matched with suc­cess­ful media out­reach accel­er­at­ed momen­tum allow­ing Min­neso­ta Cen­tral Kitchen to take the final steps in estab­lish­ing a per­ma­nent role in Minnesota’s hunger-relief system.

We’re hon­ored to be rec­og­nized for our work and grate­ful every day for the oppor­tu­ni­ty to part­ner with our out­stand­ing clients to make a dif­fer­ence in our com­mu­ni­ties. Con­grat­u­la­tions to all the win­ners and finalists!

Leave a Reply

Graphic with coffee cup and woman's headshot
What’s Brewing? with Jamie Taets, CEO of The Keystone Group
May 17, 2022
Graphic with headshot announcing promotion
Bellmont Partners Promotes Julie Goulette to Assistant Account Executive
May 12, 2022
Woman takes a selfie in front of a harbor with the Duluth Liftbridge in the background
Bridget Nelson Monroe Named One of Ragan and PR Daily’s 2022 Top Women in Communications
May 3, 2022
What's Brewing image with Bob and Dave from Sustainable Safari
What’s Brewing? With “Safari Bob” Pilz and Dave Harvey from Sustainable Safari
April 21, 2022
A hand holds a digital calendar on a desk with a cup of coffee and a cell phone
Values-Based National Holidays — Marketing Fodder or Tacky Virtue Signaling?
April 20, 2022
An action figure of Bruce Willis in Die Hard is set on the edge of a buildling
Pop Culture Incorporated: Die-Hard Marketing Lessons from Bruce Willis
April 18, 2022

Categories