As one of the nation’s top solution developers and manufacturers of high-quality tools for the HVAC and building construction trades, Malco Products engaged Bellmont Partners to develop and implement a multifaceted communications strategy to build awareness of the Malco brand among key customers and distributors across the country, driving sales and supporting recruitment.
Our efforts include:
Media Relations
Reintroducing Malco to trade and consumer media audiences by generating a steady, ongoing stream of coverage about the company, its products and the overall business.
Key Message Development
Developing messaging around new products, company news and a plant opening to support internal and external communications, including media relations, employee, customer and other stakeholder communications.
Thought Leadership
Supporting the executive team with thought leadership and internal communications.
Social Media Strategy
Managing all aspects of Malco’s social media presence, including developing organic content, community management, implementing paid advertisements and influencer partnerships.
