We Minnesota – and we want the rest of the world to love it, too. As the agency of record for Explore Minnesota for five years, we worked with media and bloggers across the country to promote the entire state’s events, activities and destinations.
Media Relations
Highlighted features and activities throughout the state to media outlets outside of Minnesota in order to drive awareness of Minnesota as a travel destination.
Event Support
Promoted high-profile, unique events and locales such as the ’Sota Pop exhibit at Super Bowl 52, the annual Governor’s Fishing Opener and more.
Influencer Relations
Assisted with blogger tours in various Minnesota regions for the Travel Blog Exchange Conference.