After more than 20 years of experience in consumer and trade public relations, Jen has transitioned into an agency leadership role with a focus on finance and operations. Her primary goal is to ensure the team has the necessary resources to provide excellent client service and ultimately help clients meet or exceed their business goals. Areas of expertise include strategic planning, finance, logistics and always asking the most important questions: why this particular communications objective and how can we leverage the deliverables to extend their investment? Her client focuses have included media relations, event development and support, crisis communications and strategic planning. Industry specialties include agriculture, environment, education and non-profits. She was named one of 2019’s Women Who Lead by Minnesota Business Magazine and was named to Ragan’s Top Women in Communications list for 2020. She’s an active supporter of the Prior Lake Patrons of the Arts and Activities organization, volunteering and fundraising for their choir, theater, mock trial and speech booster clubs.