Congratulations to 2017 32 Under 32 winner Hyedi Nelson, who was selected from more than 100 nominees in Ad Fed Minnesota’s annual recognition of the best young talent in the marketing, advertising and public relations industry.
As an account supervisor at Bellmont Partners, Hyedi has taken a leadership role in establishing the firm’s med-tech and health focus area. In the past year alone, Hyedi’s work has spanned a med tech global product launch; Second Harvest Heartland; NxThera, a medical device startup; and People Incorporated, Minnesota’s largest provider of mental health services.
One of Hyedi’s many strengths is that she’s adept at combining and shifting between different areas of communications – branding, messaging, media relations, social media, digital marketing, influencer outreach, events and more – to deliver the best results for her clients. She brings a forward-thinking approach to her clients, even in highly regulated industries such as health care. For example, she’s an expert resource to her health clients on how to adhere to Food and Drug Administration (FDA) guidelines in social media, and has mentored several colleagues on the topic as well.
Outside of work, Hyedi has been deeply involved in the Twin Cities community and the local advertising/marketing scene since she moved here nearly 14 years ago to attend the University of Minnesota. She is an active volunteer and leader, generously lending her time and talents to many community and professional initiatives. Currently, Hyedi’s volunteer roles include:
- Women’s Health Leadership TRUST – member of marketing communications committee
- Girls on the Run-Twin Cities – volunteer and member of Limitless Potential Luncheon host committee, and past member of the board of directors and marketing chair
- Faith’s Lodge – volunteer
- Medical Alley – member and lead contact for Bellmont Partners
- University of Minnesota School of Journalism and Mass Communication – mentor in the Alumni Mentor Program
Above all, Hyedi is simply a joy to work with, whether you’re her colleague or client. Her sense of humor and direct style set her apart, and she’s extremely generous – the true definition of a team player. Congratulations on the 32 Under 32 win, Hyedi!