As I enter my 14th year working in the public relations industry (my eighth with Bellmont Partners), I took some time to reflect on why I do what I do, and why even after a decade and a half, I can’t imagine doing anything besides public relations.
- I’m a news junkie. Ever since elementary school, I was interested in current events. I’d watch local news with my family, read the Sunday paper and watch the TODAY Show before school. I started out my college career thinking I’d pursue this passion and major in broadcast journalism. When I took my entry course into mass communications and learned more about public relations, I was hooked. I loved the idea that you could still work with the media on telling important stories; and do so on behalf of a Fortune 500 company or a small nonprofit. Or both. And everything in between! Flash forward, and the fact that I get to work with some of the same anchors and reporters I grew up watching, prepare segments on the sets of television stations that were broadcast into our living room every night and see a story I helped place in print in the Sunday paper, truly makes me pinch myself.
- I love to write, especially about Minnesota. When I was in 4th grade we had an assignment to write a travel brochure, and I wrote all about the Brainerd Lakes Area. As a kid, we went up there every summer, and it was a magical place for me. I wrote about everything from boating, to mini golf, to the local restaurants. My aunt still has the brochure hanging on wall of her cabin up north. The fact that I’m leading the Tourism & Hospitality Practice Group here at Bellmont Partners, and that our clients include Explore Minnesota, Minneapolis Northwest Tourism, the iconic Uptown Art Fair, Midwest Dairy’s Princess Kay of the Milky Way program (to name a few), and I get to write about how awesome Minnesota and its events are for a living, is another pinch me moment. In my new role as Account Director, I’m excited to grow this group and learn even more about the travel and hospitality industry.
- Events are an adrenaline rush. Yes, they can be stressful and unpredictable. But when you see your hard work come to fruition, it’s totally worth it. Over the years I’ve had the opportunity to both plan and implement events from the ground up, as well as promote them with the media. I pop out of bed when my alarm goes off at 3 a.m. for early morning live shots from the scene of an event – I can’t wait to get the day started and execute our plans.*
*P.S. One of the best days to visit the Minnesota State Fair is Day 1 at 6 a.m. Everything is spotless, and there is no worrying about parking!
- Variety is the spice of life. I’m currently watching about 12 different TV shows, and my “suggested for you” playlists that are curated by Spotify include about 15 different genres, because I love variety. And no day is the same in the PR industry. One day I’ll be writing a pitch about a cool new Minnesota restaurant, the next I’ll be at a site visit for an upcoming event, the following I’m learning about the intricacies that goes in to naming apple varieties. Boredom is definitely not a side-effect of this job.
- The people. I work with some of the most talented people in the PR industry here at Bellmont Partners. I also get to work with amazing clients. I love collaborating with these people and coming up with strategic and unique ideas. And we have fun doing it.
Life in the PR industry can be hectic, but I can’t imagine it any other way and am excited to see what the next chapters of my career hold.