Twitter and Facebook news lead this week’s roundup, with Twitter unveiling new mobile features and Facebook acquiring a virtual-reality technology company for $2 billion. Also, interesting digital trends that came out of the Pew State of the News Media report, some tips for making your Facebook ads more effective and a guide to figuring out all of the different sizes your images need to be to play nice with the redesigned Facebook News Feed.
- Photos Just Got More Social – Twitter is rolling out two new mobile features that allow you to tag up to 10 people in a photo and include up to four photos in a Tweet.
- Infographic: Guide to Facebook News Feed Image Sizes – A nice visual guide showing the various image sizes that will fit into the different pieces of the redesigned Facebook News Feed.
- Studies: Digital Media Thriving, But Press Releases Still Most Trusted – A very interesting theme that came out of Pew’s latest State of the News Media report is that digital media is growing, with most Americans now getting their news through a digital platform. However, press releases are still counted as the most trusted source of company generated news — ranking above blog posts and articles authored by the CEO.
- Successful Brands Don’t Care About Sales on Twitter – A recent survey shows that brands are mostly using Twitter to spread brand awareness rather than directly driving sales.
- 3 Strategies for Improving Your Facebook Ads – One tip: Keep your ads fresh by updating copy and/or images so your Facebook audience doesn’t get sick of them and hide them from their news feed.
- Facebook Acquires Oculus VR for $2 Billion – This week, Facebook acquired Oculus VR, the company behind the Oculus Rift gaming headset, for $2 billion. The Oculus Rift project raised over $2 million on Kickstarter and then more than $91 million in venture funding before this acquisition.